Mr. Hogan did not make friends...

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Rock
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Mr. Hogan did not make friends...

Post by Rock »

http://underthebigtopics.com/advertisin ... ning-radio

Wow, a bit of a scorcher. The comments section is worth reading.
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Re: Mr. Hogan did not make friends...

Post by Arp2 »

I'm gonna use that word again.....

"(T)he demise of the radio world, the deterioration of the quality of programming, the less-than-quality sales people in the industry...." Here, Mr Hogan was, as is inevitable for most, speaking from his paradigm....he was revealing his perceptions through the lens of his worldview.

But CEOs are different from most, perhaps even unique -- they literally create the paradigm of their worlds. They pick the destination, cast the vision, raise the sails, and set the tone.

If Mr Hogan sees "the demise of the radio world, the deterioration of the quality of programming, (and) the less-than-quality sales people in the industry," it's because he created those things....being the crafter of the paradigm, if he does not like what's before his eyes, it's because he despises his own reflection in the mirror of his creation.
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Re: Mr. Hogan did not make friends...

Post by Cameron »

They're goin' down in flames and want to burn the villages behind them.
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Re: Mr. Hogan did not make friends...

Post by AmpedNow »

From the comments section:
Captains Log: June 1, 2014

I get into my car for morning commute. I have previously programmed my (Pandora 4.0) dashboard. I start the car and get a 2 minute traffic update (previously customized to my specific travel route). Next up, 3 minutes of CNN headline news followed by 4 minutes of ESPN national and local sports headlines (yes, ESPN is launching local market digital platform content), followed by 5 minutes of commercial free classic rock - and that’s just my “morning commute mode” …
I like it.

The only problem is the author got the date wrong... This future will happen well before June 2014.

Heck, much of this is already possible on an iPhone, if you're technically inclined enough to make it work.

This topic has been discussed for eons on this board, but it's quite clear in retrospect that consolidation has hurt the industry more than it helped.

Not only in large markets, but small markets, too... I can't imagine anyone arguing that consolidation has been good for markets like, say, Beckley.

Not only are there far fewer positions open in radio than there was years ago, but nobody has bothered to develop new talent, and established talent is treated like old rags by management. How many of you would tell a bright-eyed dreamer in high school who wanted to get into radio to just go on to college so they can one day get a real job? The industry will not respect you, and even worse, it will hate you if you so much dare to have any new ideas.

You always get what you pay for. Neil Boortz may be cheaper than Rush, but he's not Rush. And where is the next generation's Rush? Anyone? Bueller?

This is why radio is in deep trouble. It would be in far less trouble if they spent half as much energy finding and developing new talent and content as they do in finding ways to cut costs.
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