Report: ESPN Radio to charge some affiliates

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Ace Purple
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Report: ESPN Radio to charge some affiliates

Post by Ace Purple »

ESPN is planning to charge some non-ESPN owned and operated sports radio stations fees to carry its radio network programming. For big markets (Top 30), the annual charge to stations is as high as $100,000.

http://www.sportsbybrooks.com/espn-radi ... ates-22740
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Re: Report: ESPN Radio to charge some affiliates

Post by The Interpreter »

Good. Perhaps they will at some point be dumb enough to try to extract money from Kindred for WRVC. And then perhaps something that more than seven people listen to will show up on that heritage full service AM that ain't no more.
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Re: Report: ESPN Radio to charge some affiliates

Post by AmpedNow »

I can't imagine they would charge this kind of money to affiliates in small and non-rated markets.

Top #30? Sure. $100k is fair if you're billing $10+ million per year using their content, IMO. But under #50? No way.
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Re: Report: ESPN Radio to charge some affiliates

Post by Mike »

ESPN is even blackmailing ISP's for access to their "content".
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Re: Report: ESPN Radio to charge some affiliates

Post by AmpedNow »

Mike wrote:ESPN is even blackmailing ISP's for access to their "content".
I don't know about that... I can't imagine how that would be successful.

The small markets will likely remain the same. The majors will be stuck with the bill.

In the example I provided, $100k out of $10 million is 1% of gross revenues. Not exactly breaking the bank...
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